FERRAGNI and FEDEZ. Analysis and morphogenesis of a Singularity in the info-space-time of social media:Towards a Topology of Fashion Bloggers and Influencer

Chiara Ferragni and Fedez or "the Ferragnez" given an entry in Treccani, awarded by an Ambrogino doro medal, and Chiara, having smashed the "glass ceiling," is recognized by Forbes and Vogue, climbs to the top of the stock exchange, and anointed a "commodity in a world of commodity," even going beyond Amazon. The Lady who has the oracle in the info-space does not say, she mentions, appears, shows herself, signifies and is: she invites, wrapping the guest in a seductive, protective amniotic liquid, mingling narration and reality in a dual, indeterminate visual stability that rises even to "sacred" representations of "Madonna Chiara." Fedez is no prince consort, an active part in their charities and on social media, and pointedly names his record company "Newtopia." This is the info-sphere, multidirectional, polyphonic narration, a constellation of narrative topoi in which the Ferragnez offer themselves as Singularities in the topological space of social media: new mythos and meaning.